Who will enjoy this brewery
- People who want to look for local sake at restaurants and liquor stores while traveling in Toyama (Fumigiku Shuzo has paused brewery tours for the general public)
- People who want to try the freshness of namazake (sake that has not been heat-treated)
- People who want to drink the local sake together with seafood from Toyama Bay
- People who enjoy looking for different seasonal limited editions of the same brand
About Fumigiku Shuzo
Fumigiku Shuzo (富美菊酒造) is a small sake brewery in Toyama (富山市), Toyama Prefecture. It was founded in 1916 and marked its 100th anniversary in 2016. It has two brands: “Haneya (羽根屋)” and “Fumigiku (富美菊)”. Haneya is the brand made in limited quantities for the whole country, and this article also focuses on Haneya.
Brewery tours for the general public are paused (checked on September 30, 2026). For sales at the brewery, see “Visiting the brewery”.
Haneya received a gold award at the Zenkoku Shinshu Kanpyokai (National New Sake Competition) for the Reiwa 7 brewing year (organized by the National Research Institute of Brewing and the Japan Sake and Shochu Makers Association; announced on May 20, 2026). In the SAKE category of the International Wine Challenge (IWC) 2026, “Haneya DIAMOND Omachi 8% Muroka Nama Genshu” received the “Nama Trophy”.
Water that flows down from the Tateyama Mountains
Toyama Prefecture is blessed with underground water that flows out of the peaks of the Tateyama Mountains (立山連峰), which rise to more than 2,000 meters. Four places in the prefecture have been selected for the “100 Exquisite and Well-Conserved Waters” (名水百選) of Japan.
The water Fumigiku Shuzo uses for brewing is natural water from the Joganji River (常願寺川) system, which has its source in the Tateyama Mountains. The brewery has set itself the goal of expressing the character of Toyama’s local sake with Toyama’s water and sake rice from Toyama Prefecture. Its flagship products, “Kirabi (煌火)” and “Tsubasa (翼)”, use Gohyakumangoku (五百万石) grown in Toyama Prefecture. There are also products that use “越中山田錦”, which is Yamada Nishiki (山田錦) grown in Toyama Prefecture, and “Tomi no Kaori (富の香)”, a sake rice from Toyama Prefecture.
The same care as daiginjo, for everyday sake
The current brewery owner (the person who runs the brewery) is Hane Keiki (羽根敬喜). After working at a major fermentation company in Tokyo, he returned to Toyama to take over the family business. At that time, the brewery’s sake making was in the hands of a veteran toji (master brewer; the person responsible for sake making) who had won many awards at sake competitions.
It was common for sake made to enter competitions and sake sold in stores to be made in very different ways. Hane questioned this, and decided “to make all of our sake in the same way as daiginjo” (「全ての酒を、大吟醸と同じ造りでつくる」, from the “Brand Story” on Fumigiku Shuzo’s official website). Daiginjo is sake made with more than half of the outer part of the rice polished away, with a small amount of brewer’s alcohol added. The first thing he introduced was “gentei kyusui” (limited water absorption), a way of letting rice absorb water that takes the same effort as daiginjo. The toji strongly opposed it, but Hane went into the brewery himself, made sake, and persuaded the toji. In time, Hane took over all of the toji’s work. Today, as a “kuramoto toji” — someone who is both the brewery owner and the toji — he makes sake with local kurabito (brewery workers).
The name Haneya is a yago (a traditional name for a household or shop) handed down in the Hane family since long ago. The brewery describes the wish it has put into this brand as follows.
“Like wings taking flight, we want our sake to be one that lifts the hearts of those who drink it.”
「翼が飛翔するが如く、呑む人の心が浮き立つような日本酒として存在したい」 — From the “Brand Story” on Fumigiku Shuzo’s official website
Steps that take extra care
The brewery puts the following four kinds of care into its everyday sake as well.
- Gentei kyusui (限定吸水, limited water absorption): A method in which the time the rice is soaked in water is shortened so that it does not absorb too much water. It is often used when making ginjo sake. The brewery divides the rice into small portions in colanders and adjusts the water absorption to the second. It does this for all of its sake except futsu-shu (sake that does not carry a special designation)
- Hako koji and futa koji (箱麹・蓋麹): When making koji (steamed rice on which koji mold has been grown), the steamed rice is divided into small portions and heaped in containers called “koji-buta” (麹蓋), or in larger versions of them called “koji-bako” (麹箱). Using koji-buta is common in ginjo brewing (ginjo-zukuri). All of Haneya’s koji is made this way, and the kuramoto toji tends the koji day and night
- Nakagumi (中汲み, also called nakadori 中取り): Of the sake that comes out when the moromi (fermenting mash: the base of the sake while it ferments) is pressed, the middle portion is called “nakagumi”. Only this nakagumi is used for Haneya
- Bin-gakoi (瓶囲い): All products are stored in the bottle after bottling. Everything except futsu-shu is stored in a refrigerated room
Haneya began “shiki jozo” (year-round brewing), brewing sake throughout the year rather than only in winter. Because the methods take so much effort, production cannot be increased, and the products are available only in limited quantities.
Haneya sake
Haneya has many products. Here are three different types from the brewery’s product list (checked on September 30, 2026).
- Haneya Jungin Kirabi Nama Genshu — The brewery’s flagship product. It is a “junmai ginjo”, made only from rice, rice koji and water, with at least 40% of the outer part of the rice polished away and fermented slowly at a low temperature. It is a namazake that has not been heat-treated, and also a “genshu” (undiluted sake) whose alcohol content has not been adjusted by adding water. The alcohol content is 16%
- Haneya Junmai Daiginjo 50 Tsubasa — A “junmai daiginjo”, made only from rice, rice koji and water, with more than half of the outer part of the rice polished away. This is also a namazake. The brewery recommends pairing it with sashimi of fish caught in Toyama Bay
- Haneya Tokubetsu Junmai-shu Bin-kan Hiire — A “tokubetsu junmai-shu”, made only from rice, rice koji and water, with at least 40% of the outer part of the rice polished away. It is heat-treated (pasteurized) bottle by bottle after bottling
There are also seasonal limited editions. For example, “Haneya Junmai Ginjo Hiyaoroshi” is a limited-quantity product brewed in winter and left to rest through the summer; in 2026 its release was announced on August 29. The ingredients and brewing methods differ from product to product, so please check the label for the type.
Fumigiku Shuzo’s other brand, “Fumigiku”, also has daiginjo, ginjo, junmai ginjo and tokubetsu junmai products.
Visiting the brewery
Fumigiku Shuzo has paused brewery tours for the general public (checked on September 30, 2026). The brewery writes the following on its official website.
“Brewery tours for the general public are currently suspended.”
「一般の方の蔵見学はお休みさせていただいております。」 — From Fumigiku Shuzo’s official website
Sales at the brewery: The brewery handles sales of Haneya. Reception is on weekdays from 9:00 to 12:00 and from 13:00 to 17:00, and it is closed on Saturdays, Sundays and public holidays. There is free parking for 8 cars (checked on September 30, 2026). Because the brewery’s official website has no information about sales, please confirm by phone (076-441-9594) or email (info@fumigiku.co.jp) before visiting whether sales are available and what is in stock. People under 20 cannot buy.
Getting there
Address: 〒930-2214 富山県富山市百塚134-3
- Car: About 10 minutes from JR Toyama Station, and about 20 minutes from Toyama IC on the Hokuriku Expressway
Travel times are estimates as of September 2026.
Opening days and tour arrangements may change. Please check the brewery’s official information before visiting.
Where to buy Fumigiku Shuzo’s sake
The brewery does not publish a list of the authorized retailers (tokuyakuten; liquor stores with a special agreement with the brewery) that carry Haneya (checked on September 30, 2026). We could not find an official online store for the brewery either.
In July 2026, the brewery released a limited product sold only at member stores of the 日本名門酒会 association, and posted the list of stores it was delivered to on its news page. However, this list shows where that product was delivered; it is not a complete list of Haneya’s authorized retailers nationwide. For this reason, this article does not list stores.
If you are looking in Toyama, the sales at the brewery described above are your lead near the brewery. For stockists near you, please contact the brewery.
Before you buy
- Haneya has many products, and the ingredients and brewing methods differ from product to product. Please check the label for the type.
- Whether a store carries the sake, and its stock, differ from store to store. Limited and seasonal products may not arrive at every store, so please check with the store before visiting.
- Namazake is sake that has not been heat-treated. For products whose label shows a storage temperature, please follow it.
- If you are taking sake home abroad: Bottles over 100 ml cannot go in your carry-on bag before security screening. Put them in your checked baggage, or buy them at a duty-free shop after security screening. Please check in advance what applies if you have a connecting flight, and the import limits of the country you are arriving in. → Travel tips
Brewery facts
| Item | Details |
|---|---|
| Brewery | 富美菊酒造株式会社 (Fumigiku Shuzo Co., Ltd.) |
| Founded | 1916 (the 5th year of the Taisho era) |
| Representative | Hane Keiki (羽根敬喜) (kuramoto toji) |
| Address | 〒930-2214 富山県富山市百塚134-3 Open in Google Maps |
| Phone | 076-441-9594 (fax 076-442-6048) |
| info@fumigiku.co.jp | |
| Main brands | Haneya (羽根屋) / Fumigiku (富美菊) |
| Brewing water | Natural water from the Joganji River system, which has its source in the Tateyama Mountains |
| Official website | https://fumigiku.co.jp/ |
| Brewery tours | Paused (for the general public) |
| Sales at the brewery | Yes (weekdays 9:00–12:00 and 13:00–17:00; closed Saturdays, Sundays and public holidays. Confirming in advance is recommended) |
| List of stockists | Not published (checked on September 30, 2026) |
| English support | The English version of the official website (fumigiku.com) returned an error and did not display on September 30, 2026. English support at the brewery has not been published |